JORD is an apparel company that promotes living a “wealthy” lifestyle. After transforming her life, owner, Jordyn Quental, now dedicates her time to creating a community that encourages self-love, health, & overall wellness.

JORD had a logo, website, socials, & other brand assets created before contacting Clover. Unfortunately, these existing visual assets weren’t communicating JORD’s strong message. As a result, I performed an audit on the brand, containing many educated suggestions. Recommendations included picking new vibrant brand colors, simplifying the logo, & implementing social media strategies. Immediately after these changes, this brand-new look became better suited to JORD. The new brand identity & social media strategy created by Clover is cohesive, expressive, & distinctive.